“My Cucina POP comes from the desire to blend the essential with the well-made, to create something good that is accessible, to combine tradition with innovation. I am convinced that the greatness of Italian cuisine lies – not only in the variety and flavours – but also because it is open to continuous re-interpretation: I have done this with simplicity, giving importance to each ingredient and having seasonal products and quality as the foundation of my cuisine. On these two cornerstones I have added the principle that guides me in the preparation of each dish: the search for harmony by balancing contrasting elements, which for me means not only the promise of sweetness in something savoury and a “memory” of savoury in something sweet, but also the harmonious co-existence in each dish of elements that stimulate the palate, crisp, soft, hot, cold, sweet, bitter…”
All of these elements come together for a cuisine that is light but flavourful, healthy but varied, simple but surprising.
To complete the idea of Cucina POP are the elements of passion and continuous research, fundamental team work and hospitality. Sober but elegant, our concept of hospitality is based on the conviction that beauty is also functional, as are all the exclusive objects that have been created for our guests.
1. The importance of the balance of contrasts, in the kitchen and in life.
2. In the art of cooking, design is the “container” which must enhance the contents.
3. Every business should be profitable, but prices have to be fair.
4. Curiosity and observation are the best tools to understand and interpret your guests’ needs.
5. There is an opportunity in each mistake, you just need to look for it.
6. The health and well-being of your guests is a chef’s priority.
7. Every ingredient, from the most humble to the most expensive, deserve the same respect and treatment.
8. Wine must be given its due: not too much, not too little.
9. Never buy food when you are hungry, it will reduce waste.
10. The brand should be easy to remember and have impact.